What is Premium Loyalty?
Just about any time you visit a retailer, you’re asked if you are part of their rewards program. You give the cashier your phone number, acquire points, and eventually, receive a reward in the form of coupons or discounts.
Sign up. Get a Card. Get points.
Loyalty programs are usually that simple.
If consumers have loyalty cards or apps for just about every retailer, is this really loyalty?
How do you differentiate your loyalty program and keep your best customers coming back for more? Enter, premium loyalty. Premium loyalty programs are designed to help brands engage their best customers. By providing a premium level of access to experiences, savings and valuable benefits that go beyond what a free loyalty program offers, you integrate your brand into a customer’s everyday life and strengthen the relationship they have with your brand.