Inte Q Appoints Steven Kietz as President
Oakbrook Terrace, IL, November 24, 2014 – Inte Q, a leading customer loyalty program and CRM services provider, has named Steven Kietz president of the company. Kietz’ mandate will be to establish Inte Q as the leading provider of programs that track, recognize and reward customer behaviors that strengthen engagement and build profitability.
Kietz will focus on enhancing the value Inte Q delivers with both its platform and its people. This includes delivering best-in-class and nimble technical capabilities, providing industry-leading thought leadership, offering strategic guidance and creating innovative and differentiated loyalty programs for its clients.
Jeffrey Harris, founder of Inte Q, held both president and CEO roles for 15 years and will retain the CEO title, focusing on long-term growth strategies for the company and new ventures. “I am very excited to have Steven at the helm of Inte Q,” said Harris. “Under his leadership, I am confident the company, which already delivers exceptional customer value, will reach new levels of performance and client satisfaction.”
An innovative leader, Kietz’ management experience includes executive roles with leading financial institutions, including Citigroup and JP Morgan/Chase. He also boasts deep experience in marketing and advertising through leadership roles at major international agencies, OgilvyOne Worldwide and Saatchi & Saatchi Direct. Prior to joining Inte Q, Kietz was vice chairman of Veldos LLC, the fastest growing business process outsourcing startup in the United States. Kietz holds a bachelor of arts degree from State University of New York at Binghamton and a master’s in business administration in marketing from Baruch College.
“Inte Q is a vital loyalty partner to some of the premier retailers in the country,” said Kietz. “I look forward to bringing new perspectives and experiences to help the company realize even greater success in the marketplace.”
Inte Q has leading edge expertise in optimizing marketing programs for higher levels of customer attraction and retention. Using advanced technology and expert skills in data modeling and analysis, Inte Q delivers marketing programs that provide a measurable structure for tracking, recognizing and rewarding customer buying behaviors that result in a higher level of shopping engagement and increased levels of profitability.
About Inte Q
Inte Q has a proud heritage of providing customer attraction and retention solutions, starting with the first-ever business loyalty program. Relied upon by industry-leading retail brands and financial services institutions, Inte Q’s services and solutions include program strategy, communications planning and execution, creative services, decision support analytics, and nimble technologies for data measurement, modeling and analysis. For additional information, visit www.inteqinsights.com.
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