NEW REPORT: Measuring Emotional Loyalty to Healthcare Providers
In their recently released Emotional Loyalty Report, Inte Q takes a deep dive into emotional, social, and brand health data and uncovers insights into what makes top healthcare providers successful and what factors contribute to patients’ ‘love’ for these brands.
Patients are taking greater interest and control in their healthcare resulting in a shift from treating sickness to sustaining wellness. As patients become more empowered, they expect and want more for their own healthcare.
As technology continues to play a more important role in almost all aspects of a consumer’s life, healthcare is no exception. Patients are demanding a more personalized service. It’s now up to providers to keep up with the trends.
Download the full report today to uncover what contributes to “love” in the healthcare industry.
About Inte Q
By using the Customer Love Score® as the centerpiece of campaign targeting, Inte Q has consistently seen an incremental 24% transaction lift and a 15% increase in ROI over traditional targeting methods. In addition to accurately measuring consumers’ emotional connection through the Customer Love Score®, Inte Q provides loyalty strategy, management, and measurement services, a dedicated paid loyalty program offering, and recently launched a personalization practice focused on helping clients personalize marketing at scale and maximize ROI.