Unwrapping an Effective Strategy and Where It Comes From

Quick service restaurant industries, such as Chipotle, has become a highly…


Level Up Your Customer Experience to Omnichannel

Written by Michele Marzan, a chief strategy officer of MainAd, an advertising…


Review Us, But Don't Be Too Nice

In the Nov/Dec 2018 issue of SMM Sales & Marketing Management, “Review us,…


Elevating The Customer Experience

In the March/April 2019 Issue of SMM Sales&Marketing management, Tim…


Delivering Better Customer Experiences

In the Summer 2019 issue of the Target Marketing magazine, Heather Fletcher…


How Retailers Should Look At Prime Day

Loyalty Content Specialist, Jim Tierney, writes about a tactic Amazon uses to…


Marketing In The Era Of Customer-Love Change

VP of Product Marketing and Strategy for Adobe Marketing Cloud, Suresh Vittal,…


Customer Engagement Strategies Are Changing: What are the New Rules?

An article titled, "The New Rules of Customer Engagement," written by Wendy…


Brand Loyalty: The Secret Behind Razer’s 10 Million+ Followers

The below article was originally published by Sprout Social, written by…


customer reference marketing, inte q

Time to Prioritize Customer Referrals

In the May/June 2019 Issue of SMM Sales & Marketing Management, John Weil,…