Email Strategy, Email Marketing Strategy

Data-Driven Email Marketing

A well-planned email marketing strategy will save you money and increase ROI. Our industry experts leverage their extensive email marketing experience to develop strategic roadmaps and action plans that drive results through testing, optimization, creative, messaging, triggers, and promotional campaign design.

An Extension of Your Team

Often organizations have limited resources for email campaign strategy and development. That’s where we come in. We take a strategic approach to email program design. We can hand over the email strategy to your team or execute all transactional and promotional email programs including creative, strategy, operations, and reporting.

 

Developing Email Program Strategy

Our email program development process is driven by strategy. We believe in continual testing and learning to optimize customer engagement and ROI. Inte Q can handle all steps of the email program development process, from optimizing your existing program to development of brand-new revenue-generating programs.

 

Reporting

We develop automated daily reporting dashboards and implement revenue-based reporting using email, site analytics, and additional data.

 

Program Enhancements

Take your email engagements to new levels with enhanced digital features including: Gamification (Digital Scratch-Offs, Dynamic Content, Dynamic Barcodes), Hotspots and Carousels, Animated Images Based on Data, Countdown Timers, and more.