Why Paid Memberships Are the New Loyalty

The below article was originally published by businessoffashion.com, written by…


New Research — Omnichannel Marketing: The Key Customer Experience

The below is an excerpt from "Omni-Channel Marketing: The Key to Unlocking a…


What is Hyper-Personalization?

If we know so much about our customers, why do we speak to them as if we don’t?…


Executive Insights Webinar: 10 Ways to Get More out of Your Customer Loyalty Program in 2018

In a world where competitors are simply a click away, customer loyalty is more…


Do You View Customer Loyalty as a Two Way Street?

73% of consumers say loyalty programs should be a way for brands to show how…


Loyalty Tip: Think Beyond Products & Purchases

Today’s consumers no longer want to simply purchase a product – they want to…


With Adidas, Personalization is Key

Recent News: Adidas shuns TV ads; launches new app focused on personalization…


The Best Loyalty Programs Go Beyond Rewards

The article below was originally written by Shep Hyken  and was published by…


Is Your Retail Loyalty Program Losing Relevancy?

“Today’s empowered consumers want more than points and discounts in exchange…


Amazon Prime: The Ultimate Paid Membership Success Story

Image Cred: Los Angeles Times (Mark Lennihan / Associated Press) Amazon Prime…